When it comes to generating high-quality leads, Facebook isn’t the crowd’s favorite. It’s notorious for…
Pia1st June 2023
Google is one of the best tools to use for capturing demand. However, knowing what…
Pia21st April 2023
In the world of online advertising, success often hinges on selecting the right strategy to…
Pia5th April 2023
In case you haven't heard already, the planned sunset of Universal Analytics (UA) is quickly…
Pia8th February 2023
Quality Score (QS) is a rating algorithm used by Google to determine the relevance and…
Pia2nd January 2023
Let me paint the picture: it’s 2 days before BFCM, and you’re realizing that your…
Pia24th November 2022
For a long time, Google's default match type, broad match, was taboo in PPC advertising.…
Pia16th November 2022
It’s no secret that the digital advertising space is dominated by Facebook. Brand, of all…
Pia7th November 2022
